Program
Schedule
(subject to change)
31st Journalism Opportunities
Conference
Millennium Biltmore Hotel
506 S. Grand Ave., Los Angeles, CA 90071
(213) 624-1011
(between Grand and Olive, and between 5th and 6th streets)
(Pershing Square station on subway)
click here for directions
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THURSDAY
9 a.m.
Registration (Galeria)
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10 a.m. to 5 p.m.
Job Fair ( Emerald Room)
"Healthy Breakfast" courtesy of The California Wellness Foundation
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10 a.m. to noon
Workshop (Corinthian Room)
TV Video Resumes Critiques
News media professionals–including news producers and agents–provide
constructive criticism of TV audition tapes submitted by participants
in a classroom setting.
Moderator:
Vince Gonzales,
KCET-TV, Los Angeles
Panelists:
Al Corral,
Agent, Mendes Napoli and Associates
Millie Martinez,
Executive Producer, KABC-TV
Melissa Van Fleet,
Agent, Ken Lindner and Associates
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10 a.m. to noon
Workshop (Roman Room)
Census 2010: Why It Matters
The Census count begins next year, and with the changing demographics
in the country, the 2010 count may be the most important ever.
Census officials provide tips on how to navigate its Web site for
information and statistics, and explain what the numbers mean.
Presenter:
Henry Mendoza,
Census Bureau Rep
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Noon to 2 p.m. (Gold Room)
USC Luncheon
(Invitation only)
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2 to 4 p.m.
Workshop (Corinthian Room)
Resume
Writing and Interviewing Tips
What should and shouldn’t be on your resume? What should and shouldn’t
you say in a job interview? How should you dress? These and other tips
are provided by people who know the answers.
Panelists:
Doris Quesada,
Manager, Human Resources, KTLA-TV
Randy Hagihara, METPRO
Director, Los Angeles Times
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2 to 4 p.m.
Workshop (Roman Room)
Social Networking for Journalists
Twitter, FaceBook, MySpace and other social media are not just for
telling your friends you are sitting on the porch. Journalists utilize
them to find sources, spot trends, get more exposure and break stories.
Instructor:
Robert Lopez, Multimedia
Journalist, Los Angeles Times
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FRIDAY
9 a.m.
Registration (Galeria)
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9 a.m. to 10 a.m.
Plenary (Athenian Room)
"Debunking Myths about the Swine, er, H1N1 Flu"
sponsored by The California Wellness Foundation
As many as 90,000 people may be killed by the new influenza strain, but
misconceptions about it are still floating around. Health experts
provide the real skinny about the virus so journalists can tell
accurate stories.
Presenter:
Dr. Laurene Mascola, Chief
of Acute Communicable Disease Control Program, Los Angeles County
Department of Public Health
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10 a.m. to 5 p.m.
Job Fair (Emerald Room)
"Healthy Breakfast" courtesy of The California Wellness Foundation
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10:15 a.m. to 12 noon
Workshop (Grecian Room)
“Reporting Health Stories from any Beat”
With all the cutbacks at media outlets, many reporters are being asked
to cover multiple beats. The Association of Health Care Journalists
(AHCJ) provides tips on how to find those stories and how to write them
without being an expert.
Moderator:
Pia Christensen, AHCJ
Managing Editor/Online Services
Panelists:
Deborah Crowe, Los
Angeles Business Journal
Randy Dotinga,
Independent Journalist/Contributor, VoiceofSanDiego.com
Jennifer Muir, Orange
County Register
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10 a.m. to noon
Workshop (Athenian Room)
Social Networking for Journalists
Twitter, Facebook, MySpace and other social media are not just for
telling friends you are sitting on the porch. Journalists utilize them
to find sources, spot trends, get more exposure and break stories.
Instructor:
Robert Hernandez, Asst.
professor of Professional Practice, USC Annenberg School for
Communication & Journalism
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10 a.m. to noon
Workshop (Bernards)
Shooting Video for Broadcast and the Web
In the last few years traditional media has seen a sea change in how
journalism is covered. Given all the new technologies this workshop
will explore the techniques of journalism in a digital age. You will
hear from two digital journalists working for CBS News and Channel One
who have made the transition to digital journalism. See the types
of stories they cover and the equipment they use to stay competitive in
a new journalism age.
Moderator:
Eleanore Vega, Bureau
Chief, CBS News Los Angeles
Panelists:
Toni Deaztlan,
Digital Reporter, Channel One
Brandon Jacobsen, CBS
News
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Noon to 2 p.m.
Luncheon (Gold
room)
Speaker::
Robert Hernandez,
Asst. professor of Professional Practice, USC Annenberg School for
Communication & Journalism
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2:15 to 4 p.m.
Workshop (Athenian Room)
Blogging 101
Whether you are on your own or working for a company, blogging can help
you establish an online presence. Learn about which free tools are
available to blog and how to keep your journalistic ideals.
Moderator:
Michael Martinez,
Freelance Journalist
Panelists:
Marc Cooper,
Director, Annenberg Digital News
Craig Matsuda,
SocialMedia.com
Jesus Sanchez, the
eastsiderLA.com
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2:15 to 4 p.m.
Workshop (Grecian Room)
Cultural Competency in Reporting on Health
With the changing demographics in this country, understanding cultural
differences is not only important to health professional but to
journalists to fully and accurately report health stories.
Moderator:
Julio Moran, Executive
Director, CCNMA
Panelists:
Dr. Steven P.
Wallace, Associate Director, UCLA Center for Health Policy Research
Dr. Albert Pacheco,
Executive Director, Clinica Romero
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2:15 to 4 p.m.
Workshop (Bernards)
Backpack Journalism
Learn how to produce multimedia content for breaking news, and what
gear and tools you'll need to do it.
Instructor:
Robert Lopez,
Multimedia Journalist, Los Angeles Times
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